Inspired by kulula.coms social responsibility programme for 2004/2005, the Cash Cow will travel across South Africa raising awareness for CHOC Childhood Cancer Foundation South Africa and CowParade of which kulula.com is a presenting sponsor. .
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kulula.com are relying on their fans and the public to fill their cash cows belly whenever they see it so that they can reach their R 1million goal in donations for CHOC.